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After all, readers are the people who make your blogging dreams come true. Be a friend!! Talk to your readers and discuss things with them. Even if you’re a professional content-creator and web-designer, don’t sit atop your blogging throne like the voice of almighty wisdom.

Befriend.This is arguably the MOST IMPORTANT thing: be a friend.You’ve passed the Good Aesthetics Test™ and the Quality Content™ test. So, is your content interesting? Is it something that will pull your reader in and hold their curiosity? Is it helpful or uplifting? If you answered yes to any of these, CONGRATULATIONS. If you’re totally lost when it comes to designing a website, try typing “beautiful blog templates” into Pinterest’s search. I know it’s superficial but THAT’S THE WORLD WE LIVE IN, FOLKS. First and foremost, you’ve got to impress people with how your blog LOOKS. FOUR SECONDS!! You can’t read more than a sentence in 4 seconds, which means this is all about appearance. Statistics show that most people spend 4 seconds on a website before deciding whether to keep looking or opt out. (I was going to make a cute acronym out of that but I don’t think anyone will remember the IEBD system.) But here is the general formula for getting readers and holding their attention: impress, engage, befriend, and distract. Your blog is unique and different from every other blog out there - so you have to take a lot of things into account. So here’s the question: how do you make people stay on your blog longer? But blogging can also be discouraging when readers come and go without spending much time on our websites. Us bloggers pour our heart and soul (and lots of time) into writing content, designing our websites, and interacting with readers.

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